New Product: Green Beans

Freshway recently launched a new product line: pre-washed and snipped green beans. This product line is available to Freshway customers thanks to an exclusive partnership with major green bean grower. The beans are processed and packaged in state-of-the-art facility, to Freshway’s exacting standards. These high quality beans are only available from Freshway, and can be added to your existing valu-add produce program to simplify your distribution.

The beans are available in four pack sizes:

  • 2/5 lb. foodservive pack
  • 3/2 lb. foodservice pack
  • 5/2 lb. foodservice pack
  • 12/12 oz. microwaveable retail bags

For more information about this product, or to place an order, contact your Freshway sales representative today.

 

Younger Consumers Willing to Pay Premium for Healthy Products

According to Nielsen’s Global Health and Wellness Survey, younger consumers are more willing than their parents and grandparents to pay a premium for “healthy” product.

Generation Z, consumers under 20 years old, is the most health-centric generation. 41% of Generation Z consumers said they would pay a premium for healthy products, compared to 32% of Millennials (age 21-34) and 21% of Baby Boomers (age 50-mid-60’s).

The definition of “health” varies from one person to the next, but most people would agree that the fresh produce industry produces the healthiest products on the market.